People who buy gold stand to reap from their investment in the long run

In the last quarter of a century, we have seen remarkable growth in all spheres of life. Whether it is retail, fuel, education, finance, etc.; no sector has been left untouched. And fuelling this trend, is the growth of the world economy, the buying and spending potential of people. What was hitherto considered unattainable can now be achieved and got by a click of a finger or a mouse!

Probably the greatest growth and subsequently highest value, has been achieved by the metal gold, which has seen almost a 400% rise in value in the last couple of decades. The yellow metal envied and coveted by everyone. People have been buying gold since time immemorial, as a commodity to design beautiful jewellery. The physical attributes of this precious metal as well as its value, has made it the safest option that can be used for ornamentation as well as a form of investment throughout the centuries.

Buying gold was and is even now seen as a prudent form of investment. Unlike previously where it was mainly in the form of jewellery, gold is now bought in the form of gold bullions, coins and gold bars. Besides this, it is also bought as ETF’s and other similar products. People, who buy gold, generally do so from certified companies, such as banks, financial institutions and Government certified institutions.

No other commodity is considered as strong as gold especially when long term investment is concerned. The current market figures need only be read to underline this fact. The demand for gold globally especially at the beginning of 2011 figured at 981.3 tonnes, an almost 11% increase from 2010’s first quarter figures of 881.0 tonnes. Monetarily, the figures are even mind-boggling, with the amount estimated to be U.S. $ 43.7bn, from last year’s figures of $ 31.4bn. This is an increase of almost 40%. The sudden jump in buying gold was due to people’s investment in gold bars and coins aided by more spending on jewellery in key areas around the world.

When long-term investment is taken into account, no other commodity gives good returns as gold. Add to that the fact, that getting cash for gold can be easily done, which makes this trend easily understood and accepted. In times of need like medical emergency, house mortgage and even financing a child’s education or a marriage, gold can be sold easily to get ready cash. That is why people all over the world, who might swear by other forms of investment, will somewhere have a small fortune invested in gold. This is so that they can tide over any sudden problems that may arise.

Buying gold was never considered as important as it is now and those who make a wise and sound decision will stand to reap the rewards.

In recent times the value of peoples investments in ISA’s, pension funds, stocks and shares and other forms of investment have stagnated and even decreased in value, however during the past 10 years the value of gold has risen by nearly 400%! Whilst no investment is guaranteed it can assumed from this that an investment in gold of any form during this period  would have given a healthier return than many other  forms of investment and currently there is nothing to suggest that this will not continue into the future with many analysts predicting still further increases in the price of gold.